2Shade helps companies to define, launch and market breakthrough new products.

• Struggling to get clear about your company or product strategy?
• Short on Marketing or Product Management talent and need some temporary or interim help?
• Need to pull off a product launch in record time?
• Not sure who your target customers are and what they really want in a product from you?
• Want to increase the skill set and job satisfaction of your Marketing or Product Management team?

2Shade helps companies with these challenges and more by providing consulting, contractors, training and coaching in the areas of Marketing and Product Management, especially if you are interested in establishing a presence in the US market.

Marketing Consulting & Contracting

2Shade can help you drive sales and build awareness of your company and its products. Some of the tasks that a Marketing Consultant or Contractor can perform for your company include:

Demand generation programs to bring in highly qualified leads

• Direct mail
• Email marketing
• Print advertising
• Search engine advertising
• Banner advertising

Corporate & product branding

• Positioning
• Messaging
• Websites
• Collateral
• Presentations & sales tools

Increased web traffic

• Search engine optimization (SEO)
• Higher placement on Google, MSN, etc.
• Co-linking programs with other websites
• Google AdWords campaigns

Customer relationship building to generate additional revenue from your customers

• Newsletters to your installed base
• Customer surveys & feedback

Product Marketing & Warehousing in USA

With our experiences and available resources, we are one of the few companies that are able to help market your products efficiently and effectively, particularly online. Our expertise is in helping Asian companies looking to penetrate the US market. We have offices both in Asia and US, and warehouses in US to support your needs. Should you have a product(s) or services that you wish to promote and expand in the US, let 2Shade be your guide. Send in your inquiries to info@2shade.com.

Product Marketing Consulting & Contracting

2Shade can do short or long-term projects such as customer and market research, product strategy, competitive analysis and market analysis. Some of the tasks that 2Shade can perform for your company include:

Market analysis

• Identifying and sizing target markets, especially in determining how your product fits into the US market.
• Determining markets that are appropriate for your company's unique talents.

Customer & market research

• Customer research to determine critical features required for your products.
• "Quick and Dirty" surveys and customer interviews to rapidly and inexpensively validate ideas.
• Market research through secondary research sources such as analyst firms and industry experts.

Defining products based on customer needs

• Giving engineering teams clear and concise information about customer needs.
• Prioritizing feature sets into must have, nice to have, and next release.
• Developing short and long-term product roadmaps.

Competitive analysis

• Ensuring you have an accurate and non-biased picture of your competition.
• Helping you determine whether to enter a market based on the current competitive environment.

Shipping products

• Defining and managing all in-box components.
• Creating product packaging.
• Working with operations to create BOM and manufacturing plans.

Product Management Consulting & Contracting

2Shade can help your company build revenue momentum and buzz in the marketplace. Product Marketing Consultants can do short or long-term projects such as strategy, pricing, competitive analysis or white papers. Some of the tasks that we can perform for your company include:

Managing product launches

• Writing marketing and launch plans.
• Managing PR, press and review programs.
• Success stories & customer testimonials.

Pricing

• Overall strategy.
• Pricing matrices.

Sales tools

• White papers.
• Presentations.
• Content for collateral and websites.
• Scripted and self-running demos.
• FAQs.

Web Design & Support

2Shade is also specialized in providing professional web design and support for customers. Business opportunities are everywhere on the Net, thus a company web site with professional design is a must. For more details, please visit 2Shade Web Design.

E-Commerce

E-Commerce/online buying is an hot item nowadays. 2Shade can build you an e-Commerce site to sell your company's products online. Please visit our sub site: 2Shade Web Design for more information on the E-Commerce segment.

Property

Buying property is one of the most popular investment activities nowadays. 2Shade can help you buying property in the Unite States of America. Please visit our website: Property Sky for more information on the Property segment.

Charity Portal

2Shade truly believes in social responsibilities towards the community, and we make sure that we can do our part. eBay Giving Work is our current project. Please visit our website: I-Love-Charity Portal for more information on the Charity segment.

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